AAF Dayton: The Pitch
The American Advertising Federation in Dayton, Ohio started a student advertising competition called "The Pitch." I donated a logo and brand elements to help with the effort. Though this competition is an advertising competition, the branding elements have a nod to vintage baseball. Hand lettering is not an approach I typically gravitate towards, but a custom, hand lettered wordmark was developed and ultimately chosen as the competition logo.

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